Promasidor Nigeria has marked the 2026 International Women’s Day by celebrating the resilience, achievements, and transformative contributions of women, while reaffirming its commitment to inclusive leadership and empowerment across its value chain.
Speaking on the occasion, Chief Executive Officer François Gillet said the company’s theme for the year, “Give to Gain,” reflects a philosophy of shared opportunity, mentorship, and support that drives sustainable growth and strengthens communities.
Gillet emphasized that women at Promasidor are not just contributors but catalysts, leading innovation, shaping strategy, and promoting operational excellence within the company. He added that empowering women is both a moral responsibility and a strategic imperative that fuels business performance and long-term economic progress.
The company also highlighted its commitment to supporting female entrepreneurs in its distribution network, advancing policies that encourage work-life balance, and investing in community initiatives that uplift women and girls. Promasidor’s efforts span its household brands, including Cowbell, Loya, Miksi, Top Tea, Onga, Twisco, and Kremela.
According to the company, women remain central to its success not only as professionals and partners but also as consumers and decision-makers, whose trust and loyalty drive the company’s impact nationwide.
Promasidor concluded that investing in women generates measurable returns for businesses, communities, and the broader economy, underlining that when women are supported and empowered, everyone benefits.
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